Coverage of the Branding Industry
August 02, 2016 McDonald’s Corporation (NYSE: MCD) today announces the retirement of Chief Administrative Officer Pete Bensen after 20 years with the company on September 2, 2016. “Throughout his career with McDonald’s, Pete has been a strategic partner, a tireless advocate and an influential contributor to our brand’s success,” McDonald’s President and CEO Steve Easterbrook […]
June 29, 2016 McDonald’s Corporation announces today the appointment of Colin Mitchell to the position of Global Vice President, McDonald’s Brand, reporting to Silvia Lagnado, Global Chief Marketing Officer. In this role Colin will be responsible for articulating the McDonald’s brand vision and positioning, and inspiring and guiding the organization to reinvigorate the Brand globally. […]
BlueFocus Communications Group and Clear Channel Outdoor Partner to Promote Prominent Chinese Brands in U.S.
New York, NY, July 2, 2014 – Clear Channel Outdoor (NYSE: CCO), one of the largest outdoor advertising companies in the world, and BlueFocus Communications Group (BFCG, 300058.SZ), one of the largest communications groups in China, today announced a groundbreaking multi-year deal to promote prominent Chinese brands to American consumers via Clear Channel’s digital out-of-home […]
Ad Council and Clear Channel Communities to Promote Safe Summer Driving in Support of Existing Road Safety Campaigns
More Than $3.5 Million in Donated Media Pledged for Safe Driving PSA Campaign in Advance of July 4th When Traffic Volume Increases New York – June 30, 2014 – The Ad Council and Clear Channel Communities, the community engagement brand of Clear Channel, are joining forces to launch Safe Summer Driving, a campaign designed to […]